Buffalo Trace Distillery is inviting fans near and far to explore the Distillery from anywhere in the world through its new virtual tour.
Even as Buffalo Trace welcomes over 200,000 tourists each year, the Distillery recognizes that not all of fans across the globe are able to visit the Distillery in person. Through this interactive virtual tour everyone is able to experience the Distillery remotely and learn more about the National Historic Landmark.
This first-of-its-kind virtual experience allows “visitors” to see how Buffalo Trace makes whiskey, and learn about the oldest continually operating Distillery in America. Virtual visitors can take a tour with the Distillery’s legendary tour guide Freddie Johnson, or choose to explore on their own. Users can even travel back in time and explore the Distillery as it appeared throughout history, including in 1773, 1857 and during Prohibition.
The lifelike computer generated imaging (CGI) allows users to get a real sense of the Distillery and get up close with the bourbon-making process, no reservations or travel plans needed. And with the Distillery’s ability to change the appearance of the tour, users can visit the Distillery seasonally throughout the year and experience the Distillery in full boom in the spring, or with snow on the ground in the winter.